CRM Best Practice

In the olden days, the IT departments was responsible for developing all systems for their business. Then, in the 1980s, the PC was introduced, and end-users took it upon themselves to build applications using software such as Lotus 1-2-3 and, more latterly, MS-Excel, MS-Access and the...

Launching, running and building a consulting business or any kind of professional services firm has its challenges.   People: Your only real asset is the knowledge and skills you (and your team) can offer your clients. So, with so much competition, how do you keep hold of...

Small businesses are the backbone of our economy. Here’s why: In 2017, there were 5.7 million businesses in the UK, of which over 99% were Small or Medium Enterprises (SMEs) employing 1-249 staff; and, 5.5 million (96%) were micro-businesses (1-9 staff). The health and growth of SMEs...

The CRM software market is awash with choice - the big guns, the niche players, and those that offer a complete platform for delivering business in the Cloud. So, with such choice, how do you go about creating a shortlist to focus your software selection process...

Despite the incredible advances made over the years in developing powerful software to support businesses, CRM projects can still be complex and, often times, difficult to deliver. At the centre of this is the fact that CRM can touch the hearts and minds of so many...

What factors do you consider when trying to scope each phase of a CRM programme? Implementing a CRM solution can be a deep and broad undertaking. So, planning its development and implementation obviously required very careful thought at the planning stages. Traditionally, at least in the "old...

A Rolls-Royce car is a wonderful thing to own and experience. But it's not worth a pile of beans to someone who can't drive! Likewise, spending a ton of money on a new CRM solution but having a poor user adoption rate is a complete waste...

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